Items to debut in 2015 include home décor, drinkware, collectibles, and more
SALT LAKE CITY — September 2, 2015 — The Tetris Company, LLC and Vandor, LLC have entered into a licensing agreement that will enable Vandor to offer Tetris®-branded home and lifestyle merchandise to its network of major national retailers and e-tailers, as well as the independent giftware channel. Vandor, an industry leader in the design and marketing of licensed consumer goods, will showcase Tetris imagery on home décor, drinkware, seasonal items, and other collectible and fun and functional products this fall. A formal introduction to retailers will begin at industry gift shows in January 2016.
“We are continuously looking for the best licensee partners who can bring high-quality Tetris-inspired products to market for fans to enjoy,” says Maya Rogers, CEO of Blue Planet Software, Inc., sole agent for the Tetris brand. “Vandor’s long-established reputation as a leader in licensed hard lines—based on many of the biggest pop culture icons of all time—makes it a perfect fit for our brand.”
“The Tetris brand is a perfect addition to our portfolio of legendary licenses that have stood the test of time,” says Tom Russo, CEO of Vandor. “We’re excited to represent a brand that has been popular for more than 30 years and today is regarded as one of the greatest video games of all time.”
About the Tetris® Brand
The Tetris® brand is one of the leading and most distinctive video game brands and franchises in the world, with over half a billion mobile downloads and billions of games played online per year. In the game’s 30+ year history, hundreds of millions of players have experienced the Tetris Effect. Tetris is loved globally by people of all ages and all cultures. Working with Electronic Arts, Ubisoft, Sega, and Hasbro, the Tetris game continues to be one of the most widely recognized video games of all time. Tetris Holding, LLC is the owner of Tetris rights worldwide and The Tetris Company, LLC is its exclusive licensee. For the latest information about the Tetris brand and Tetris products, please visit www.tetris.com.
About the Vandor, LLC – Where Legends Live!
Since 1957, Vandor has been making retro cool with the creation of hip and functional products for fans of all ages. We pride ourselves on setting new standards in the design and marketing of licensed consumer goods that uphold the integrity of legendary properties. With an A-list roster of evergreen cultural icons – including Star Wars, Marvel Comics, Doctor Who, My Little Pony, Dr. Seuss, Peanuts, Disney Classic and Disney Junior, The Beatles, Marilyn Monroe and many more, Vandor delivers a variety of innovative, trendsetting products that appeal to all generations. Vandor creates about 150 new designs annually and distributes all its products through major national retailers and e-tailers, as well as the independent giftware channel. Vandor has headquarters in Salt Lake City, Utah, with offices in Hong Kong, China and the Philippines. For more information visit www.vandorproducts.com or call 1-800-755-5966.