adidas Originals relaunches the 1990’s design icon, EQT footwear, at Berlin Fashion Week
At Mercedes-Benz Fashion Week, adidas Originals celebrated the relaunch of one of the most influential models from the adidas archive: Equipment. The 1990s icon returned to its birthplace of Berlin. The brand with the 3-Stripes celebrated the comeback yesterday evening in front of an audience of approximately 1,200 invited guests at the Vollgutlager venue in Berlin Neukölln. The guests included model Lena Gercke, the German musician Cro and fashion blogger Maja Wyh. The highlight of the evening was American rapper Pusha T, who treated guests to a special performance, celebrating “Everything that is essential. Nothing that is not.” At midnight, guests experienced a preview of the new adidas Originals campaign
original, with the debut of the film Original is never finished.
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Puyos and Tetriminos Collide in the Multiplayer Puzzle/Party Game Coming Soon to PlayStation 4 and Nintendo Switch!
January 13, 2017 – Irvine, CA – Two puzzle game juggernauts collide as Tetris®, one of the largest-selling and recognized brands in gaming history, and Puyo Puyo™ from SEGA have combined to create a fun-to-play, fast-paced, competitive party game like no other! Coming to retailers in the Americas and Europe on PlayStation®4 and Nintendo Switch™ in spring 2017, the game offers tons of gameplay styles – from single-player Adventure and Challenge modes to ferocious competition with up-to-four player Arcade modes, for tons of Tetris/Puyo variety. Plus, an in-game Shop enables players to unlock new characters and skins for Puyos and Tetriminos.
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Branding Streams Designated New Merchandising Agent in Canada for the Tetris® Brand
December 19, 2016 – TORONTO – The Tetris Company, LLC, today announced that it has named Branding Streams as its merchandising agent for the Tetris® brand in Canada. Branding Streams will work on creating new product merchandising and promotional opportunities for a variety of categories, including toys, health and beauty, apparel, home décor, party goods and more.
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Scientific Games Launches Tetris™-Themed Video Slot On Innovative New Twinstar™ J43 Curved Portrait Game Platform
December 14, 2016 – LAS VEGAS – Scientific Games Corporation (NASDAQ: SGMS) (“Scientific Games” or the “Company”) today announced the launch of its first Tetris™-themed slot game, Tetris Super Jackpot.
The game debuts on Scientific Games’ cutting-edge new TwinStar J43 gaming platform, featuring a 43-inch curved portrait display; a cinematic, 4K Ultra High-Definition game-play experience; highly integrated, game-synchronized, emotive lighting; and the latest stereo surround sound; among numerous other features.
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7th Annual Classic Tetris® World Championship Winner Revealed
October 24, 2016 — Portland — This past weekend, six-time champion Jonas Neubauer of Los Angeles, CA, prevailed as the winner of the 7th Annual Classic Tetris® World Championship (CTWC), held at the Portland Retro Gaming Expo at the Oregon Convention Center.
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Popular consumer brands, live demonstrations, and future technology highlight Scientific Games’ focus on innovation
September 14, 2016 — Las Vegas, NV— Scientific Games Corporation (NASDAQ: SGMS) (“Scientific Games” or the “Company”) will showcase its integrated and robust product portfolio designed to empower customers with the world’s best gaming and lottery experiences at the Global Gaming Expo (“G2E”), September 26-29 at the Sands Expo in Las Vegas.
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Laurens Rutten [email protected]
Zebra Partners (on behalf of The Tetris Company):
Andrea Piotraszewski | [email protected] | 206.910.7606
May 19, 2016 — Amsterdam — CoolGames, the world’s leading HTML5 games publisher, today announced that it has released Tetris® Twist, a new take on one of the most addictive and recognizable video games of all time. The all-new Tetris Twist brings a world of new levels and game mechanics to Internet browsers using HTML5 technology.
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Fifteen Minutes PR [email protected] | 323.556.9700
Digney & Co. | [email protected]
The Tetris Company:
Zebra Partners | [email protected] | 206.910.7606
Tetris® the movie, based on legendary video game franchise, to be $80 million Chinese co-production via new company
May 17, 2016 — Los Angeles, CA – Producer Larry Kasanoff’s Threshold Entertainment Group and Bruno Wu’s Seven Star Works today announced a joint venture to develop and finance film projects for the world market under the new Threshold Global Studios banner.
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Dentsu to bring new Tetris-branded merchandise in home and lifestyle, apparel, and more to the Japanese market
March 15, 2016 — The Tetris Company, LLC and Dentsu Inc. (Tokyo: 4324; ISIN: JP3551520004; President & CEO: Tadashi Ishii; Head Office: Tokyo; Capital: 74,609.81 million yen) today announced an agreement in which Dentsu will serve as the merchandising and advertising agent for the Tetris® brand in Japan. Moving forward, Dentsu will pursue advertising, co-promotional, and licensing opportunities with Japanese companies that will create Tetris-inspired merchandise. This will bring a range of Tetris-branded home and lifestyle items, including party supplies, kitchenware, computer accessories, apparel and more, to retailers and e-tailers in Japan. Under the agreement, Dentsu will also be licensing the rights for pachinko and pachislot machines.
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